Reputation management stories

Thryv has launched an AI marketing tool in Australia and New Zealand to help home service businesses automate sales and boost their online presence.

In the AI era, brand visibility hinges on a consistent digital footprint and trusted mentions, reshaping marketing into a strategic investment for lasting influence.

Wayvia launches AI-powered Prowl platform to monitor and enforce real-time pricing, protecting brands’ margins amid volatile retail conditions.

Hivekind AI launches PR Agent, an autonomous digital worker helping B2B tech firms enhance media relations with real-time communication intelligence.

Bitsight launches Brand Intelligence, an AI tool to detect and swiftly tackle phishing and brand threats targeting companies and executives.

C-suite leaders must now manage reputations shaped by AI narratives from ChatGPT and others, facing both misinformation and unavoidable truths.

UK firms overwhelmingly back creating Chief Trust Officer roles to tackle rising AI, data privacy, and cybersecurity risks, a new study shows.

Sphere has launched a GEO platform enabling real-time control of personal and business AI profiles across major language models like GPT-5 and Gemini.

Norton has enhanced its Small Business service with Dark Web and Social Media Monitoring to help firms counter rising cyber threats in 2025.

AI is making it easier for consumers to file well-crafted complaints, posing new challenges for retailers to manage rising digital grievances effectively.

LegitScript has launched automated Global Business Identity Check and U.S. TIN Verification to speed and improve merchant onboarding worldwide.

InMoment has launched AI Auto Responding in APAC, automating personalised customer review responses to ease workloads for multi-location businesses.

Fire on the Hill launches GEO service to help brands shape and track their presence in AI-generated search results, boosting visibility and trust.

Agencies must adapt digital marketing strategies to thrive as AI search tools like ChatGPT, with 100M+ daily users, reshape online service discovery.

CISOs urge PR teams to prioritise accuracy over speed in breach communications and to understand cybersecurity basics for better crisis cooperation.

Chatmeter launches Pulse Ai: Signals, an AI platform to help healthcare providers manage online patient feedback, ensure HIPAA compliance and enhance safety.

A report reveals UK venture capitalists often overlook marketing expertise despite its proven role in scaling startups and securing faster growth.

Effective communication during cyberattacks is vital to maintain public trust and protect reputations, warns PR experts from Impact PR Auckland.

Fire on the Hill bolsters U.S. presence with new senior hires and key client wins across tech, travel, education, and energy sectors, expanding its New York base.

Impact PR in Auckland advises Indian businesses on cyber crisis comms, emphasising fast, transparent responses to protect trust and reputation amid breaches.