About Sofiah Nichole
Sofiah Nichole Salivio
News Editor
Sofiah Nichole has balanced a dual passion for technical precision and the written word since 2017. Before diving into the world of Civil Engineering, she spent years navigating school press conferences and contributing to university publications, honing her skills as a versatile staff writer. Outside of her engineering labs, you can find her advocating for student voices and looking for the next great story to tell. She believes that whether you are building a bridge or a news report, the foundation must be rock solid.
Stories by Sofiah Nichole - Page 16
Super Bowl study shows ad views don't equal recall
Sat, 21st Feb 2026
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martech
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social media
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volkswagen
Super Bowl study finds top-watched ads often fail to boost brand recall, warning marketers against over-relying on completion rates.
SAP rebrands Emarsys as Engagement Cloud for AI CX
Sat, 21st Feb 2026
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saas
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digital transformation
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cx
SAP renames Emarsys as Engagement Cloud, adding an enterprise edition to unify governed, AI-driven customer interactions across systems.
Fashion & electronics lead global eCommerce price swings
Sat, 21st Feb 2026
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data analytics
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e-commerce
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amazon
Fashion and electronics see the sharpest online price swings, as Decodo data shows retailers repricing items every few hours worldwide.
Quantum Security 25 honours leaders in post-quantum era
Fri, 20th Feb 2026
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data protection
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devops
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digital transformation
DigiCert and Techstrong unveil the first Quantum Security 25, honouring global leaders steering real-world post-quantum security plans.
Kong & Solace unite control plane for AI connectivity
Fri, 20th Feb 2026
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digital transformation
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partner programmes
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erp
Kong adds Solace to its premium partner programme, unifying control of APIs, event streams and AI calls for centralised governance.
Tanium unifies Canada sales & names Adam Ostopowich
Fri, 20th Feb 2026
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datacentre infrastructure
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digital transformation
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socs
Tanium unifies its Canadian sales under a single national structure and appoints Adam Ostopowich as Canada Country Manager to drive growth.
Taara unveils Lightbridge Pro for carrier-grade links
Fri, 20th Feb 2026
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dr
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network infrastructure
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hyperscale
Taara has launched Lightbridge Pro, a 20 Gbps wireless optical system promising carrier-grade uptime via automatic, hitless backup switching.
Google funds online safety programs for Canadian youth
Fri, 20th Feb 2026
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ai
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google
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youtube
Google.org is investing over CAD $1.4 million in Kids Help Phone and Boys & Girls Clubs of Canada to bolster youth online safety programs.
Google unveils Scenario Planner for Meridian MMM use
Fri, 20th Feb 2026
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data analytics
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data science
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partner programmes
Google has launched Scenario Planner for its open-source Meridian MMM, giving marketers a no-code way to test budget scenarios and ROI.
Vehere strengthens North America sales with senior hires
Thu, 19th Feb 2026
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firewalls
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smart cities
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digital transformation
Vehere boosts North America cyber sales push with senior hires Glen Hlavsa and Ali Abughannam to target enterprise NDR demand.
Innovid adds Reddit ads to unified social workflow
Thu, 19th Feb 2026
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martech
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partner programmes
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rpa
Innovid adds full Reddit ad management to its Social Ads Manager, letting marketers run Reddit alongside other major social platforms.
DryRun Security adds Andrew Peterson to drive AI shift
Thu, 19th Feb 2026
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firewalls
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application security
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devsecops
DryRun Security appoints Signal Sciences Co-founder Andrew Peterson to its board to steer its AI-native code security push.
AI-driven phishing surge dominates 2025 cyberattacks
Thu, 19th Feb 2026
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malware
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ransomware
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digital transformation
AI-powered phishing drives a sharp 2025 surge in email and chat attacks, as Acronis warns of a new era of automated cybercrime at scale.
Wagepoint adds timesheets & mobile app for payroll
Thu, 19th Feb 2026
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digital transformation
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fintech
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financial systems
Wagepoint rolls out built-in timesheets and a new mobile app, aiming to simplify payroll and time tracking for small Canadian businesses.
Safe Software launches FME Flow on AWS Marketplace
Thu, 19th Feb 2026
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hybrid cloud
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digital transformation
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hyperscale
Safe Software's FME Flow now on AWS Marketplace, letting AWS customers buy, deploy and manage data integration workflows via existing accounts.
Zoho marks 30 years as paying customer base tops 1m
Thu, 19th Feb 2026
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saas
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crm
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digital transformation
Zoho hits 1m paying customers and 150m users worldwide as the 30-year-old software group posts 2025 growth in clients and revenue.
Sphera appoints Chris Gutheil as CTO to drive AI push
Thu, 19th Feb 2026
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saas
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devops
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manufacturing
Sphera names Chris Gutheil CTO to lead its global tech strategy and accelerate Sphera AI development for risk and compliance customers.
Sage adds new AI tools to boost Intacct finance teams
Wed, 18th Feb 2026
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data analytics
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digital transformation
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martech
Sage unveils new AI tools in Intacct to speed finance closes, sharpen cash visibility and cut manual work across mid-sized organisations.
Pinterest & World of Warcraft launch housing tie-up
Wed, 18th Feb 2026
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gaming
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digital entertainment
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social media
Pinterest links moodboards to World of Warcraft housing, letting players design Azeroth homes and pin in-game creations directly.
LJMU launches AI academy to boost staff skills, save time
Tue, 17th Feb 2026
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edutech
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data protection
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digital transformation
Liverpool John Moores University launches AI Academy with Multiverse to upskill 134 staff and free hours weekly for teaching and research.