CMOtech Canada - Technology news for CMOs & marketing decision-makers

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Vodafone & Google Cloud launch AI & security tools

Today
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data protection
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digital transformation
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cx
Vodafone and Google Cloud widen their SMB push with new Gemini-based concierge and managed cyber defences, starting in Germany and Greece.
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Celonis & ProcessLab launch banking apps for mortgages

Today
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saas
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crm
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digital transformation
Celonis and ProcessLab debut banking tools for mortgage approvals and service teams as lenders seek faster decisions, lower costs and better customer journeys.
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Pepperstone Crypto: Digital assets go mainstream as investors take control of financial future

Today
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crypto
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fintech
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blockchain
Pepperstone Crypto says digital assets are moving into the mainstream as regulation, ETFs and younger investors reshape how traders access markets.
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Tredence launches agentic AI suite with Google Cloud

Yesterday
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digital transformation
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cx
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data science
Tredence and Google Cloud unveil agentic AI accelerators to help enterprises shift from pilots to production across data, supply chains and customer service.
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Amplitude launches AI Assistant for in-product support

Yesterday
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saas
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digital transformation
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cx
Amplitude brings AI support into digital products with Assistant, aiming to guide users in context, cut ticket volume and flag friction points.
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Amplitude launches AI assistant for in-product support

Yesterday
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digital transformation
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cx
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martech
Amplitude adds an AI assistant inside apps to guide users through tasks, cut support tickets and tie help requests to product behaviour.
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Tata Steel expands Google Cloud AI across global operations

Yesterday
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storage
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uc
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manufacturing
Tata Steel deploys more than 300 AI agents with Google Cloud to speed up maintenance, customer service and back-office work worldwide.
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Manhattan adds AI agents & fulfilment tools for retailers

Yesterday
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uc
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cx
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martech
Manhattan unveils embedded AI agents and fulfilment simulation tools to help retailers speed service, sharpen checkout and compare order strategies.
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Google Cloud study says 52% of firms use AI agents

Yesterday
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digital transformation
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cx
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martech
Google Cloud study finds 52% of executives have deployed AI agents, with early adopters reporting stronger returns and wider business use.
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Parloa study finds big firms make customer contact hard

Yesterday
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uc
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digital transformation
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cx
Parloa study finds many global firms bury support details, while most chatbots fail to solve issues and phone menus remain frustrating.
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Google Cloud launches Agentic Data Cloud for AI agents

Yesterday
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hybrid cloud
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data analytics
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digital transformation
Google Cloud broadens its data platform with agent-focused tools, cross-cloud federation and new performance upgrades for enterprise users.
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Google sees retail success with agentic commerce push

Yesterday
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uc
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digital transformation
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cx
Google's Gemini enterprise suite is live in retail at Bunnings, uniting search, service and sales with AI agents and UCP support.
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AI hallucinations "symptom not disease" in Canada's courts

Yesterday
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digital transformation
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physical security
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risk & compliance
Canadian courts put liability on companies and lawyers, not AI, as cases accumulate over hallucinated citations and false customer information.
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Google Cloud launches Gemini Enterprise Agent Platform

Yesterday
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uc
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devops
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digital transformation
Google Cloud folds Vertex AI into Gemini Enterprise Agent Platform, adding governance and production tools as firms race to deploy secure AI agents.
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Bedrock Data extends ArgusAI governance to Google Vertex AI

Yesterday
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storage
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hyperscale
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cloud security
Bedrock Data expands ArgusAI to Google Vertex AI, giving firms one policy layer to govern agents across AWS, Snowflake and Google.
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Backbase launches AI-native banking OS to unify frontline

Yesterday
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saas
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digital transformation
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fintech
Backbase unveils AI-native Banking OS to tackle fragmented bank operations and shared customer records, targeting practical AI gains across frontline work.
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Syspro names Tom Loeffert as Chief Human Resources Officer

Yesterday
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manufacturing
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digital transformation
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hcm
Syspro taps veteran HR leader Tom Loeffert to help reshape its global workforce strategy as CEO Leanne Taylor drives the ERP software group's next growth phase.
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Oracle & Google Cloud add Gemini Enterprise database agent

Yesterday
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hybrid cloud
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data analytics
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digital transformation
Oracle and Google Cloud add Gemini Enterprise access to governed database data, letting users query enterprise records in natural language without SQL.
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Snowflake expands AI tools for business users & developers

3 days ago
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manufacturing
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data analytics
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digital transformation
Snowflake adds new AI features for business users and developers, including mobile access, Gmail and Slack links, and broader support across enterprise systems.
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Why retailers need real-time visibility to handle demand surges

3 days ago
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data protection
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data analytics
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digital transformation
Retailers can cut disruption during demand spikes by using real-time device and inventory data to spot faults early and keep service moving.