CMOtech Canada - Technology news for CMOs & marketing decision-makers

Data Quality stories - Page 15

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Companies eager to adopt AI face data quality challenges

Thu, 6th Mar 2025
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data analytics
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digital transformation
New research from Semarchy reveals a stark contrast between businesses' ambition to invest in AI and their concerns about data quality, with only 46% trusting their data.
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Report reveals growing revenue gap in B2B content marketing

Thu, 6th Mar 2025
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ecm
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cx
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martech
Report reveals a widening revenue gap in B2B content marketing, highlighting challenges for CMOs in linking increased budgets to tangible revenue outcomes.
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Impact of AI in business hinges on process intelligence

Wed, 5th Mar 2025
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data analytics
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cx
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martech
Artificial intelligence is poised to transform business operations, yet 91% of leaders feel unprepared to harness its power effectively, according to research.
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Snapper & Enrouteq join forces for smarter transport data

Mon, 3rd Mar 2025
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clean technologies
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sustainability
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mobility
Snapper Services has teamed up with Enrouteq to enhance public transport data solutions, integrating their platforms to improve network efficiency globally.
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IT leaders say tech investments not fully utilised: report

Fri, 28th Feb 2025
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data analytics
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genai
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ai
Research from Celonis reveals that 75% of senior IT leaders believe they are underusing technology investments, hindering potential innovation and ROI.
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Global engineers optimistic about AI's role in development

Wed, 26th Feb 2025
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ai
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clean technologies
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sustainability
A recent survey by Avnet reveals that 75% of global engineers are optimistic about AI's role in product development, with significant regional variations.
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Data analysts see AI as career growth, not a threat

Thu, 20th Feb 2025
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genai
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ai
Research from Alteryx reveals that while 94% of data analysts see their roles becoming more strategic, 76% still rely on spreadsheets for data tasks.
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Tech firms lag in CSRD audit readiness, says Semarchy survey

Thu, 6th Feb 2025
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partner programmes
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it budget
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data management
A Semarchy study reveals only 16% of tech and professional services firms are audit-ready for the Corporate Sustainability Reporting Directive, raising data concerns.
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Freshworks appoints Subramanian to lead product management

Wed, 5th Feb 2025
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crm
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data protection
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cx
Freshworks has appointed Venki Subramanian as Senior Vice President of Product Management for Customer Experience, aiming to enhance its offerings for over 68,000 clients.
Wayne johnson ceo co founder

Real-time KYC: Tipping the balance in corporate banking's digital revolution

Tue, 28th Jan 2025
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data analytics
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digital transformation
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fintech
As corporate banking undergoes a digital transformation, real-time KYC processes powered by Corporate Digital Identity are set to significantly enhance operational efficiency.
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Canadian firms to boost AI investments significantly by 2025

Tue, 21st Jan 2025
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hybrid cloud
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digital transformation
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open source
A recent IBM study reveals that 56% of Canadian IT leaders intend to boost AI investments in 2025, focusing on innovation and productivity amidst gradual ROI.
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NXLog appoints Harald Reisinger as CEO in leadership shift

Fri, 20th Dec 2024
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cybersecurity
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data management
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data quality
NXLog has appointed Harald Reisinger as CEO, succeeding co-founder Botond Botyanszki, who becomes Chief Technology Officer to drive innovation.
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Solace named exemplary provider in ISG 2024 guide

Wed, 30th Oct 2024
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digital transformation
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hyperscale
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cx
Solace has been named an 'Exemplary Provider' in ISG Software Research's 2024 Applications Integration Buyers Guide, recognising its superior product and customer experiences.