CMOtech Canada - Technology news for CMOs & marketing decision-makers

Engagement stories

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What actually makes partnerships work (beyond the handshake)

Last month
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uc
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collaboration
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transparency
Enduring partnerships hinge less on slick pitches and more on listening, candour, shared insight and consistent, thoughtful engagement.
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PvX Partners backs Brainstash with $9M in UA financing to accelerate global growth of Deepstash

Wed, 22nd Oct 2025
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productivity
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teched
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leadership
PvX Partners invests USD $9 million in Brainstash to accelerate global growth of the Deepstash microlearning platform with user acquisition financing.
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Liftoff unveils AppRefinery for app insights & market trends

Fri, 13th Jun 2025
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gaming
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cx
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martech
Liftoff launches AppRefinery, an AI-powered platform offering developers deep insights into over 20 app categories to boost user engagement and growth.
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Siemens gains ABET recognition for circular economy credential

Wed, 28th May 2025
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edutech
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uc
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devops
Siemens Digital Industries Software's 'Design for the Circular Economy' microcredential gains ABET recognition, marking a first for industry credentials under new standards.
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Qualtrics named leader in employee experience platform ranking

Wed, 21st May 2025
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data analytics
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digital transformation
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cx
Qualtrics leads Forrester's Employee Experience Management Platforms report, scoring top marks in AI-powered surveys and analytics for boosting workforce engagement.
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Samsara launches AI tool to reward safe truck drivers in fleets

Fri, 16th May 2025
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supply chain
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fleet management
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software
Samsara launches Recognition, an AI tool for fleets that rewards safe truck drivers, aiming to boost retention and safety in the transport sector.
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Twilio finds RCS adoption rising among mobile industry pros

Wed, 16th Apr 2025
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crm
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encryption
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cx
Research from Twilio reveals that nearly half of mobile professionals have adopted Rich Communication Services, with 60% citing its positive impact on customer communications.
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Insights launches new API to boost personal development

Fri, 11th Apr 2025
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data analytics
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hcm
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ueba
Insights has launched its new Insights Discovery API, designed to enhance HR platforms with personality profiles for improved team communication and engagement.
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Vudoo appoints Paul Blackburn as Chief Strategy Officer

Wed, 2nd Apr 2025
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digital transformation
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cx
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martech
Vudoo has appointed Paul Blackburn as Chief Strategy Officer, bringing over 25 years of digital media expertise to enhance engagement and revenue growth.
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DeepL launches Clarify to enhance AI translation interactivity

Thu, 6th Mar 2025
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martech
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personalisation
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cdp
DeepL has unveiled Clarify, a new feature aimed at improving interactivity in AI translations for businesses, enhancing user engagement and precision.
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Seismic unveils Winter 2025 AI-assisted solutions release

Fri, 28th Feb 2025
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uc
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cx
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martech
Seismic is set to unveil its Winter 2025 Product Release, featuring AI-driven tools designed to enhance efficiency for revenue leaders and their teams.
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Photoshelter unveils new tool to streamline UGC collection

Fri, 28th Feb 2025
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cx
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martech
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marketing
PhotoShelter has launched its UGC Management tool, enabling brands and teams to easily collect and utilise user-generated content to enhance engagement.
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Event organisers urged to improve translation impact metrics

Wed, 19th Feb 2025
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edutech
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r&d
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modernisation
Research from Interprefy unveils that event organisers must better evaluate live translation services to enhance attendee engagement and facilitate decision-making.
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XRii unveils sports marketing campaigns using AR and VR

Fri, 11th Aug 2023
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digital transformation
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cx
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martech
The company reveals how sports clubs are creating innovative and impactful digital experiences with experiential marketing that drive results.
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Modern Campus appoints Jessica Phinn as Chief People Officer

Fri, 18th Mar 2022
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hcm
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workplace
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recruitment
Modern Campus appoints Jessica Phinn as Chief People Officer to lead all aspects of HR and continue exponential growth through talent engagement.