Meta stories
Pressure is mounting on agencies to prove social video spend drives sales as TubeScience enters the UK and Europe with a new leader.
Investor concern is mounting as WARC says Meta's ad business will fund most of its USD $125 billion to USD $145 billion AI spending.
Shared UK crime data has helped Google disable nearly 50,000 fraudulent accounts and expose more than 5,000 fake bank websites.
The new tools could let merchants sell inside AI apps and bill for token use in real time, while tightening fraud checks.
Data centre operators may cut power use sharply as Iris Nova is offered for evaluation, with Lumai targeting real-time AI inference on large models.
Rising demand for cross-market corporate events has prompted Spalba to deepen its APAC push, with Singapore as the regional hub.
Merchants could soon get payments, loyalty, lending and checkout tools from one supplier as firms chase fuller control of commerce.
Approved developers will gain live access to Swiggy’s food, grocery and dining systems, as it seeks to turn AI commerce tools into a platform business.
Control of AI-led shopping standards is widening as five more firms join the Universal Commerce Protocol body, doubling its council to 10.
AI agents are set to erode ad-funded web traffic, forcing businesses to pivot from screen-based funnels to metered API revenue.
Advertisers can now block unsuitable content on Threads before ads are served, as DoubleVerify adds hourly refreshed AI controls to its safety tools.
That pace could help ZURU capture fleeting social media trends before rivals, as one product heads for USD $20 million in first-year sales.
The hardware observability startup is expanding its leadership bench as it targets aerospace, defence and autonomy customers with software for physical systems.
Targeted LinkedIn and Meta ads can keep IT buyers engaged for months, improving pipeline influence when deals stall and budgets drag.
Bristol tech festival Brazen to span five days across the city with new BID backing, as organisers target wider links between innovation and culture.
Merchants are set to gain faster checkout, broader payment options and AI shopping tools as Commerce expands its platform updates.
Amazon's ad business is now outpacing major rivals in Australia, as Pattern estimates annual revenue reached USD $392 million in 2025.
Greater competition in social commerce is prompting Markable to offer AI shopping tools free, as it targets faster growth from more creators.
The Edinburgh conference will put AI trust and governance centre stage as speakers from OpenAI, OpenUK and academia address business risk.
Pressure from regulators and Google is putting firms at risk of hefty penalties if they screen out unhappy customers before asking for public reviews.
