CMOtech Canada - Technology news for CMOs & marketing decision-makers

Monetisation stories - Page 3

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Infinite Reality enters strategic partnership with Google Cloud

Fri, 6th Sep 2024
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Infinite Reality partners with Google Cloud in a five-year deal to innovate and scale immersive digital experiences using AI, tech infrastructures, and 3D web solutions.
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ResMed partners with BillingPlatform to automate billing process

Thu, 22nd Aug 2024
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ResMed partners with BillingPlatform to automate billing, aiming to reduce manual processes and revenue leakage as their subscription offerings expand globally.
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Living with error margin in thriving data-led and data-fed businesses

Thu, 11th Jul 2024
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Perfectionism is not a prerequisite for becoming a market leader and may actually harm those prospects.
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Juniper touts enterprise focus for GBP USD $900bn telecoms potential by 2024

Fri, 29th Mar 2024
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Juniper Research's study urges telecom operators to focus on enterprise markets such as IoT to optimise the utilisation of the forecasted GBP USD $900bn global telecom market by 2024.
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Peter Barry rejoins PubMatic in Sydney as VP, Addressability

Mon, 19th Feb 2024
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Tech firm PubMatic appoints Peter Barry as VP, Addressability and Commerce Media for APAC, returning him to his home country of Australia to boost commerce media revenue using the company's Convert platform.
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Tradeshift appoints Iain Balchin as new CFO

Fri, 16th Feb 2024
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Tradeshift, the B2B eCommerce and fintech platform, hires veteran financial executive Iain Balchin as its new CFO, focusing on expanding network and monetising services.
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Data-driven video: A new frontier for ads in APAC

Wed, 31st Jan 2024
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Amidst a creativity crunch in APAC, brands are capitalising on data-driven insights to produce personalised video ads, aiming to stay ahead in a rapidly evolving digital landscape.
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Data Privacy Day: Watchguard gives warning about 'free' services

Fri, 26th Jan 2024
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On Data Privacy Day, WatchGuard's VP of Identity, Carla Roncato, warns of the less conspicuous costs linked with 'free' services.
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Sportradar Introduces FanID for Revolutionary Fan Engagement in Sports

Wed, 17th Jan 2024
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Sportradar debuts FanID, an industry-first data clean room marketing solution, to enhance fan engagement amid phase-out of third-party cookies.
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Amplitude launches analytics platform for UK startups

Mon, 4th Dec 2023
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Amplitude introduces an affordable, self-serve analytics platform, Plus Plan, specifically designed to help UK startups fuel innovation.
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Darabase to launch groundbreaking AR advertising platform

Wed, 8th Nov 2023
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Darabase targets a revolutionary stride in AR advertising with a platform to transform physical properties into AR adverts.
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Snowflake unveils enhanced tech to simplify machine learning model development

Thu, 2nd Nov 2023
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Snowflake introduces advanced tech tools to streamline machine learning model development, boosting productivity and collaboration.
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Adtech startup, Vudoo, expands with strategic hires & london office

Wed, 11th Oct 2023
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Melbourne-based adtech startup, Vudoo, expands internationally with the opening of an office in London and strategic new hires.
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How WhatsApp makes money explained

Wed, 6th Sep 2023
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How does WhatsApp, the messaging giant, generate revenue? We explore its diverse streams, from business services to digital payments.
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Voiro Unveils Comprehensive Business Suite to Revolutionize Ad Monetisation

Mon, 14th Aug 2023
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Voiro launches business suite to revolutionize digital advertising, addressing challenges and offering insights to maximize ad revenue.
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BillingPlatform, a SaaS billing solutions leader: Forrester

Thu, 16th Mar 2023
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The cloud-based billing platform scores high in product configuration, usage rating, pricing, security, reliability, configurability and extensibility.
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Yahoo ConnectID continues to gain industry support in APAC

Fri, 6th Jan 2023
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The privacy-first offering gains further ground with new partners, including Alliant, AdPredictive, and Tealium.
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Reddit appoints new VP of Global Mid-Market & SMB Sales

Fri, 2nd Dec 2022
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Reddit hires Stephen Riad as VP of Global Mid-Market and SMB Sales and Roelof van Zwol as VP of Ads Engineering to scale advertising business.
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Adobe Future of Creativity Study shows growth for creators

Wed, 19th Oct 2022
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Adobe study reveals that Australian creators are capitalizing on the booming Creator Economy, with 48% monetizing their content.
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Video: 10 Minute IT Jams - An update from CSG

Mon, 12th Sep 2022
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Ian Watterson joins us today to share more about how CSG supports customers in their digital transformations and how the company serves the APAC market.