CMOtech Canada - Technology news for CMOs & marketing decision-makers

Public Relations stories - Page 3

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Care & tech jobs surge as traditional roles decline in Australia

Fri, 9th May 2025
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public relations
Australia's workforce grew 22.9% since 2014, with dramatic rises in aged care and tech roles, while traditional jobs like travel agents and farmers declined.
Ps mark devlin bw

How to keep public trust when systems go down

Fri, 2nd May 2025
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public relations
Effective communication during cyberattacks is vital to maintain public trust and protect reputations, warns PR experts from Impact PR Auckland.
Kira lowe

Fire on the Hill grows US team & wins major client contracts

Fri, 2nd May 2025
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public relations
Fire on the Hill bolsters U.S. presence with new senior hires and key client wins across tech, travel, education, and energy sectors, expanding its New York base.
Ps mark devlin bw

Cyber crisis comms: Lessons from a PR agency in Auckland

Wed, 30th Apr 2025
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public relations
Impact PR in Auckland advises Indian businesses on cyber crisis comms, emphasising fast, transparent responses to protect trust and reputation amid breaches.
Ps mark devlin bw

How to control the narrative during a cybersecurity breach

Mon, 28th Apr 2025
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public relations
UK organisations must act swiftly in cyber breaches, combining rapid system patches with clear, credible communication to protect their reputations.
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St John applauded, wins award for health data resilience

Thu, 24th Apr 2025
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public relations
Hato Hone St John has been named a finalist in the Veeam Data Resilience Awards for safeguarding vital healthcare data and ensuring emergency services' continuity.
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Hotwire launches AI-powered Spark tool & global AI Lab

Wed, 23rd Apr 2025
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public relations
Hotwire Global launches Hotwire Spark, an AI tool to boost brand visibility on AI search platforms alongside a new global AI Innovation Lab.
Mark devlin impactpr  use this

How to manage Communications during a cyber attack

Thu, 17th Apr 2025
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public relations
A clear, calm communications plan is vital in a cyberattack, helping firms maintain trust and control amid rising digital threats.
Ps louise roberts   md   sphere pr

The impact of cost-cutting on technology vendors: Why scaling back on PR and marketing is a risky move

Mon, 7th Apr 2025
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public relations
Amid economic pressures, tech vendors risk significant revenue loss by slashing PR and marketing budgets, jeopardising visibility and market relevance.
Ps mark devlin bw

How AI feedback can strain agency relationships

Mon, 7th Apr 2025
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public relations
Recent trends show clients increasingly relying on AI for PR feedback, risking the vital human touch that underpins successful agency relationships.
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VivaTech 2025: Paris event set to showcase tech innovation

Fri, 4th Apr 2025
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public relations
VivaTech 2025 will take place in Paris from 11 to 14 June, bringing together over 14,000 startups and global leaders to explore the latest in technology.
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Sefiani named Best Midsize PR Agency of the Year 2025

Thu, 3rd Apr 2025
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public relations
Sefiani has been awarded Best Midsize PR Agency of the Year at the 2025 Mumbrella CommsCon Awards, celebrating its innovative campaigns and resilience.
Ps mark devlin bw

Navigating the ethics of AI in business writing

Fri, 28th Mar 2025
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public relations
As AI tools revolutionise business writing, PR professionals must address ethical challenges like authenticity, accuracy, and job security in communications.
Ps mark devlin bw

Mastering the art of business press release headlines

Mon, 17th Mar 2025
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public relations
Creating captivating press release headlines is crucial for engaging audiences and attracting media attention, as clarity and relevance can elevate your brand's visibility.
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Cloudera named among Ireland's best workplaces for women

Fri, 7th Mar 2025
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public relations
Cloudera has been honoured as one of Ireland's Best Workplaces for Women 2025, celebrating their ongoing commitment to supporting female employees.
Mark devlin impactpr  use this

How a boutique Auckland firm mastered the art of small-market PR

Fri, 28th Feb 2025
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public relations
A boutique agency in Auckland has excelled in navigating New Zealand's challenging media landscape, providing invaluable PR services for small and multinational firms alike.
Mark devlin impactpr

How empathy and transparency save brands in a crisis

Fri, 21st Feb 2025
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public relations
In times of crisis, brands can salvage their reputations by prioritising empathy and transparency, transforming potential outages into trust-building moments.
Mark devlin impactpr

How CFOs can protect shareholder value when a crisis hits

Mon, 17th Feb 2025
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public relations
CFOs are increasingly tasked with safeguarding shareholder value during crises, requiring effective communication to maintain confidence amidst uncertainty.
Mark devlin impactpr

How giving Stock Exchange announcements a human touch can boost Your brand

Mon, 10th Feb 2025
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public relations
Stock exchange announcements needn't be dull; infusing them with human stories can enhance brand visibility and inspire stakeholder confidence.
Mark devlin impactpr

The critical role of PR in mitigating risk during mergers & acquisitions

Fri, 7th Feb 2025
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public relations
In the volatile arena of mergers and acquisitions, effective public relations is essential for CFOs to manage stakeholder emotions and maintain trust.