Search engines stories - Page 2
AI spend surges but marketers struggle to generate value
Sat, 28th Feb 2026
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digital transformation
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cx
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martech
Marketers pour money into AI, yet most still blast generic spam as fragmented data blocks the real conversations customers now expect.
Shoppers turn to AI tools in hunt for better retail deals
Fri, 20th Feb 2026
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digital transformation
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cx
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martech
Shoppers are turning to AI tools like ChatGPT to hunt for personalised retail deals, valuing quality offers over rock-bottom prices.
AI referrals surge as web traffic falls & costs rise
Fri, 13th Feb 2026
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data analytics
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cx
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martech
AI-referred traffic has surged 632% despite overall web visits slipping and rising acquisition costs squeezing digital marketing returns.
Yext predicts AI will redefine online discovery by 2026
Tue, 13th Jan 2026
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digital transformation
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cx
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martech
Yext predicts AI will overhaul online discovery by 2026, as trust in AI search grows and brands race to be chosen by algorithms.
Criteo outlines agentic AI's next phase in eCommerce
Mon, 12th Jan 2026
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martech
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commerce systems
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personalisation
Criteo says agentic AI will add a powerful new eCommerce layer, reshaping search, retail assistants and LLM ad models without replacing shops.
Generative AI search lifts mobile gaming ad opportunity
Fri, 9th Jan 2026
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gaming
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digital transformation
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martech
As generative AI eats into web search time, LoopMe reports brands shifting spend to fast-growing, ad-friendly mobile gaming audiences.
Semify buys Dragon Metrics to boost global AI SEO reach
Thu, 8th Jan 2026
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martech
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cdp
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google
US-based Semify has bought Hong Kong's Dragon Metrics to expand its global AI-led SEO and reporting services across non-Google markets.
Demand Spring & Brandlight partner on AI search visibility
Fri, 12th Dec 2025
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data analytics
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digital transformation
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cx
The two firms launch a joint AI search visibility service to help B2B brands shape how LLMs describe and surface them as people switch away from search engines.
Generative AI platforms drive surge in digital discovery & sales
Wed, 3rd Dec 2025
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cx
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martech
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partner programmes
Generative AI platforms have boosted digital discovery and sales, with app downloads up 319% and AI referrals generating 1.1 billion visits in June 2025.
Search and you shall find: How to optimise your content for AI
Sat, 22nd Nov 2025
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martech
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genai
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llms
AI is transforming search, urging companies to optimise content for AI alongside SEO to capture growing referral traffic from generative AI tools like ChatGPT.
Atlas browser sparks debate on AI's role in search & security
Sat, 25th Oct 2025
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martech
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data privacy
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ai
OpenAI's Atlas browser stirs debate on AI's impact in search, raising concerns over transparency, security risks, and the future of information browsing.
Perplexity launches Comet browser for public download
Tue, 7th Oct 2025
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martech
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ai
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agentic ai
Perplexity has launched its Comet browser publicly, offering AI-powered assistance in a format aiming to reshape how users explore the internet.
Cloudflare unveils new tools to help creators control AI use
Thu, 25th Sep 2025
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martech
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ai
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ai ethics & governance
Cloudflare launches Content Signals Policy, enabling creators to control how AI companies use their online content, enhancing robots.txt capabilities.
Cloudflare blocks AI crawlers to support content creators
Tue, 1st Jul 2025
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martech
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physical security
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genai
Cloudflare now blocks AI crawlers by default, requiring explicit permission to access web content, giving creators control and potential compensation options.