Customer engagement Stories

Global Stories

Customer engagement stories

AnywhereNow teams with Meridian IT on Microsoft Teams

Businesses can now add AI-driven customer service inside Microsoft Teams as AnywhereNow and Meridian IT bundle deployment and support around existing systems.

By Joseph Gabriel Lagonsin • 4 min read • Yesterday

Software-as-a-Service

Mastercard & Backbase launch AI banking collaboration

Banks on Backbase's platform will gain access to Mastercard's AI tools as lenders race to turn experiments into production systems.

By Karen Joy Bacudo • 4 min read • Yesterday

Marketing Technologies

Cricket Australia signs Komo deal for fan data push

Fans will be able to take part in predictions and voting across Cricket Australia channels as the deal aims to boost first-party data and sponsor value.

By Sean Mitchell • 4 min read • Yesterday

Data Protection

Why Email and Phone Append Matter for Prescreen Campaigns

Campaigns can fail at the final mile if stale inboxes and recycled numbers keep time-sensitive offers from reaching the right consumers.

By Shivani Pimpili • 5 min read • Yesterday

Software-as-a-Service

Cyara appoints Ben Corser as APAC go-to-market chief

The hire signals Cyara's push to win more enterprise customers in APAC as firms demand tighter oversight of AI customer-service tools.

By Sean Mitchell • 4 min read • 3 days ago

Small Business

Peacock Bros rebrands Organic Bay Distillery packaging

The redesign is already helping the Bonbeach distiller draw more attention in shops and at trade shows, lifting its perceived value.

By Sean Mitchell • 3 min read • Last week

Ransomware

Claroty named leader & customer favourite by Forrester

Forrester's top ranking comes as industrial operators face rising ransomware and espionage threats across connected critical infrastructure.

By Joseph Gabriel Lagonsin • 3 min read • Last week

Software-as-a-Service

Stagwell expands Adobe tie-up for enterprise marketing

The expanded multi-year deal aims to help Adobe win and retain enterprise customers by pairing its software with Stagwell's marketing services.

By Joseph Gabriel Lagonsin • 3 min read • Last week

Data Analytics

The importance of data enrichment in financial services

Verified records can sharpen lending, fraud and compliance decisions, while enrichment on faulty customer data can simply scale the errors.

By Edmund Ng • 6 min read • Last week

Stories from Other Regions

Customer engagement stories

Data Analytics

Compare Club hires tech chiefs for AI-led platform

The move aims to make Club+ more proactive, with alerts on savings and switching opportunities instead of waiting for customers to compare again.

By Sean Mitchell • 5 min read • Yesterday

Private Cloud

Blue Machines AI launches Aurora for Indian BFSI calls

Banks and insurers in India may cut transcription errors on EMI amounts and policy numbers as a multilingual model targets noisy calls.

By Karen Joy Bacudo • 4 min read • Yesterday

Customer Relationship Management

Netcore & GlobalPay unite customer engagement systems

Customers now get faster follow-up on currency and remittance enquiries as GlobalPay links 12 channels with sales tools on one platform.

By Karen Joy Bacudo • 4 min read • Yesterday

Digital Transformation

Lendi lifts loan lodgement with AI agents & Twilio

Home loan applicants are reaching loan lodgement 2.5 times faster after Lendi Group linked AI agents to Twilio's platform.

By Karen Joy Bacudo • 4 min read • Yesterday

Data Protection

UK shoppers distrust AI recommendations, ThoughtSpot finds

Privacy worries are undermining retailers' AI push, with only one in 10 UK shoppers saying they trust product recommendations, a survey found.

By Sean Mitchell • 4 min read • 2 days ago

Customer Relationship Management

New Zealand firms turn to AI for productivity gains

Pressure to lift output is pushing Kiwi businesses to embed AI in daily communications, with labour productivity up to 40% below peers.

By Joseph Gabriel Lagonsin • 5 min read • 3 days ago

Digital Signage

Metrocentre completes digital makeover with ADI screens

Visitors at Gateshead's Metrocentre now get event updates and ads from a network of screens fitted into the 40-year-old mall.

By Sofiah Nichole Salivio • 4 min read • 3 days ago

Digital Transformation

REANNZ names Chief Technology Officer & partnerships lead

The appointments are intended to widen access to REANNZ services and strengthen its growth model as it reshapes delivery for researchers and educators.

By Sean Mitchell • 3 min read • 3 days ago