Search engines Stories

By Sean Mitchell • 4 min read • Last week

Trustpilot study says active reviews boost AI citations

Brands with active Trustpilot pages were far more likely to surface in AI answers, with the highest citation rate reaching 75.3%.

By Sean Mitchell • 4 min read • This month

Everywhen warns AI use is straining energy & water

Heavy AI usage could soon squeeze power grids and water supplies as queries multiply across business and everyday search.

By Sean Mitchell • 5 min read • This month

Adobe completes Semrush deal to boost AI search tools

The acquisition gives marketers new tools to track brand visibility as AI-led discovery reshapes how shoppers find products online.

DataCentre infrastructure

Feedonomics launches AI shopping catalogue exports

Merchants may need to adapt product data as AI assistants increasingly shape online shopping and determine which items appear first.

By Sofiah Nichole Salivio • 3 min read • Last month

By Sofiah Nichole Salivio • 4 min read • Last month

Gen Z shoppers trust AI recommendations, study finds

Retailers face a shift in trust as 64% of Gen Z shoppers buy on AI recommendations without checking other sources, a study finds.

By Sean Mitchell • 3 min read • Last month

Forrester says AI is upending B2B go-to-market models

AI agents are weakening familiar B2B sales tactics, forcing firms to rethink how they measure demand and win trust earlier.

By Sean Mitchell • 3 min read • Last month

Forrester warns AI marketing spend lacks business impact

Most firms are failing to prove AI marketing spend lifts profit or revenue, even as buyers increasingly rely on answer engines and agents.

Gaming

LoopMe launches Chartboost Direct for app publishers

As web traffic falls, the new system aims to help app publishers tap brand budgets directly without changing their ad tech stack.

By Catherine Knowles • 4 min read • Last month

By Shannon Williams • 5 min read • Last month

Thryv urges small businesses to boost AI search visibility

Better online listings and reviews could help small businesses appear in AI recommendations as customers increasingly use chatbots to find local providers.

Data Analytics

Trustpilot launches AI search tools for brand visibility

Brands risk losing search traffic as Trustpilot’s new tools track how recent reviews shape AI recommendations and rankings.

By Joseph Gabriel Lagonsin • 4 min read • Last month

By Sofiah Nichole Salivio • 4 min read • Last month

AI bots hit publishers as referral traffic plummets

Publishers are losing readers and revenue as AI chatbots deliver 96% less referral traffic than Google search, Akamai found.

Stories from Other Regions

Search engines stories

By Mark Tarre • 3 min read • This month

Webjet launches ChatGPT app for flight & hotel searches

Travellers can now compare fares and rooms inside ChatGPT, as Webjet seeks to keep bookings from shifting to AI search tools.

By Lovan • 7 min read • This month

Your website is being read by AI - and you're probably invisible to it

Australian businesses risk vanishing from search as AI tools replace blue links with one answer, cutting clicks and reshaping discovery.

By Sofiah Nichole Salivio • 4 min read • This month

Millennials trust AI more than Gen Z, survey finds

Australians are using AI heavily, but most still want clear labelling and sourcing before they trust its search and shopping advice.

By Mark Tarre • 4 min read • This month

Woolworths & Coles top AI grocery visibility in Australia

AI-generated shopping answers are steering more supermarket discovery, with local chains still beating Amazon in Australian grocery searches.

By Patrick Keenan • 5 min read • Last month

The AI visibility gap: Why paid, owned channels are no longer enough for B2B tech

AI tools now favour recent, credible coverage over paid media, leaving B2B tech firms with a growing visibility gap in search results.

By Mark Tarre • 3 min read • Last month

Google adds restaurant bookings to AI Mode in Search

Diners in New Zealand can now skip several booking sites as Search surfaces tables with live availability and links straight to reservations.

By Chirag Solanki • 7 min read • Last month

AI is reshaping search infrastructure - SEO is being rewritten

AI-driven results are reducing clicks for some sites as search engines prioritise meaning, summaries and topical authority over keyword matching.