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Customer engagement Stories - Page 18

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Customer engagement stories

AI reshapes loyalty, super apps & customer engagement
Data Protection

AI reshapes loyalty, super apps & customer engagement

AI is transforming loyalty from points to real-time, personalised journeys as super apps and agentic engagement engines rapidly take hold.

By Shannon Williams • 5 min read • Tue, 30th Dec 2025
MTX APAC acquires Adapt IQ NZ to build Salesforce hub
Data Analytics

MTX APAC acquires Adapt IQ NZ to build Salesforce hub

MTX APAC has acquired New Zealand Salesforce consultancy Adapt IQ NZ to create a Wellington-based delivery and innovation hub for APAC.

By Catherine Knowles • 4 min read • Sat, 27th Dec 2025
Commvault maps Asia-Pacific shift to trusted AI autonomy
Software-as-a-Service

Commvault maps Asia-Pacific shift to trusted AI autonomy

Commvault predicts Asia-Pacific enterprises will pivot from AI experiments to resilient, sovereign “trusted autonomy” by 2026.

By Sean Mitchell • 6 min read • Mon, 22nd Dec 2025
Finance firms prioritise AI but struggle to scale it
DevOps

Finance firms prioritise AI but struggle to scale it

Finance leaders hail AI as core to strategy, yet fewer than half have scaled it beyond pilots amid legacy, skills and leadership hurdles.

By Catherine Knowles • 4 min read • Fri, 19th Dec 2025
The hidden cost of dirty data in B2B-and how to fix it
Data Protection

The hidden cost of dirty data in B2B-and how to fix it

Dirty B2B data silently drains revenue; smart cleansing, automation and best practice can revive performance and protect your brand.

By Bobby Joseph • 5 min read • Thu, 18th Dec 2025
Four predictions for brand success with visual media in 2026
Customer Experience

Four predictions for brand success with visual media in 2026

In 2026, AI-driven visual media, provenance tools and gamified experiences will redefine how brands build trust and personalise content.

By Tal Lev-Ami • 5 min read • Tue, 16th Dec 2025
Understanding the holiday shopper: A retailer's guide to winning the season
Customer Experience

Understanding the holiday shopper: A retailer's guide to winning the season

Australian holiday shoppers are spending strategically, forcing retailers to sharpen promotions, personalise offers and boost in-store experience.

By Brendan Straw • 5 min read • Tue, 16th Dec 2025
Experts weigh in on marketing's redundancy crisis in Age of AI
Digital Transformation

Experts weigh in on marketing's redundancy crisis in Age of AI

As AI reshapes marketing teams, experts warn of a global redundancy wave-and argue human experience is now the industry's rarest asset.

By Sean Mitchell • 8 min read • Tue, 16th Dec 2025
SonicWall rolls out AI chat & tools for self-service
Firewalls

SonicWall rolls out AI chat & tools for self-service

SonicWall launches AI chat, unified search and tutorials to speed self-service support while keeping traditional help channels in place.

By Sean Mitchell • 4 min read • Mon, 15th Dec 2025
HackerOne hires new leaders to drive AI security push
DevOps

HackerOne hires new leaders to drive AI security push

HackerOne hires new revenue and marketing chiefs to target soaring enterprise demand for AI-driven security and threat exposure tools.

By Melvin Hipolito • 5 min read • Thu, 11th Dec 2025
Australia youth social media ban reshapes brand risk
Data Protection

Australia youth social media ban reshapes brand risk

Australia's youth social media ban forces brands and cyber experts to rethink risk, digital literacy and how they reach young audiences.

By Kaleah Salmon • 5 min read • Wed, 10th Dec 2025
Infobip sees Black Friday rich messaging volumes surge
Unified Communications

Infobip sees Black Friday rich messaging volumes surge

Infobip logs 12.2 billion Cyber Week interactions as retailers drive a 277% Black Friday surge in rich messaging such as RCS and WhatsApp.

By Kaleah Salmon • 3 min read • Tue, 9th Dec 2025

Stories from Other Regions

Customer engagement stories

Pharmacy2U wins first UK online pharmacy B Corp nod
Customer Experience

Pharmacy2U wins first UK online pharmacy B Corp nod

Pharmacy2U becomes the UK's first online pharmacy to gain B Corp status after scoring 91.4 in a global social and environmental audit.

By Sofiah Nichole Salivio • 4 min read • Wed, 7th Jan 2026
SquadStack.ai unveils in-app voice AI to cut drop-offs
Customer Experience

SquadStack.ai unveils in-app voice AI to cut drop-offs

SquadStack.ai launches in-app voice AI assistant to guide users in real time, aiming to curb high-intent drop-offs across key digital journeys.

By Catherine Knowles • 4 min read • Sat, 27th Dec 2025
Business Beyond Boundaries: The future of display technology in 2026
Digital Signage

Business Beyond Boundaries: The future of display technology in 2026

Samsung is turning business displays into AI-powered endpoints to drive real-time retail and hospitality operations by 2026.

By Melania Watson • 4 min read • Tue, 23rd Dec 2025
Alteryx names Bill Tabbit-Humphrey as Chief Customer Officer
Software-as-a-Service

Alteryx names Bill Tabbit-Humphrey as Chief Customer Officer

Alteryx appoints veteran customer experience leader Bill Tabbit-Humphrey as Chief Customer Officer to steer post-sale AI analytics strategy.

By Kaleah Salmon • 4 min read • Mon, 22nd Dec 2025
SimplyBook.me launches AI voice tool for bookings
Data Protection

SimplyBook.me launches AI voice tool for bookings

SimplyBook.me rolls out AI Voice Booking, letting customers schedule appointments by speaking naturally on websites, WhatsApp and social channels.

By Melania Watson • 4 min read • Fri, 19th Dec 2025
CARS24 adopts Pennant cloud platform for digital loans
Digital Transformation

CARS24 adopts Pennant cloud platform for digital loans

CARS24 shifts its lending to Pennant's cloud, unifying loan servicing on a single digital platform to boost automation and scalability.

By Catherine Knowles • 4 min read • Thu, 18th Dec 2025