Latest news - Page 5
Pureprofile launches AI tools for decoding consumer trends
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data analytics
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digital marketing
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market research
Global data company Pureprofile has launched three AI-driven tools to help brands decode online consumer sentiment and track emerging trends effectively.
Carrie Parker named Chief Marketing Officer at Medallia
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martech
Medallia has appointed Carrie Parker as its new Chief Marketing Officer, bringing over 25 years of experience from major firms including Cision and American Express.
Confluent launches tools in cloud for simpler AI apps
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data analytics
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data science
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rpa
Confluent unveils new features in Confluent Cloud aimed at simplifying the development of real-time AI apps, enhancing workflows and boosting cost efficiencies.
NICE named leader in IDC's 2024 conversational AI report
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NICE has been recognised as a Leader in the IDC MarketScape for Worldwide Conversational Intelligence and Analytics 2024, showcasing significant market innovation.
Qualtrics & LangChain join forces to enhance AI agents
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cx
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martech
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hcm
Qualtrics has teamed up with LangChain to develop customised Experience Agents on the LangGraph Platform, enhancing interactions for customers and employees.
Qualtrics launches AI-driven market intelligence platform
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data analytics
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cx
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martech
Qualtrics has launched Qualtrics Edge, a new market intelligence platform that combines AI with consumer insights to transform decision-making for businesses.
Qualtrics unveils AI tools to boost customer experiences
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data analytics
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cx
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martech
Qualtrics has unveiled AI-driven updates to its XM for Customer Experience suite, promising businesses enhanced insights and tools to forge stronger customer connections.
Journalists shift from X to Bluesky amid policy concerns
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cybersecurity
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social media
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x
A study by Fire on the Hill reveals that 25% of journalists are now active on Bluesky, signalling a shift away from X amid concerns over platform policies.
MHP & Innoactive reveal new XR Streaming technology
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edutech
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ar, vr & metaverse
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porsche
MHP and Innoactive unveil breakthrough XR Streaming technology, enhancing the delivery of 3D models to devices like Apple Vision Pro for industries including automotive.
Hitachi Vantara unveils AI-ready infrastructure for diverse sectors
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storage
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uc
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genai
Hitachi Vantara has launched the Hitachi iQ M Series, a modular AI-ready infrastructure solution promising to optimise costs and boost efficiency in AI workloads.
NVIDIA & Google join forces to push AI boundaries further
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ai
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NVIDIA and Google's Alphabet have announced a significant collaboration to enhance AI accessibility in sectors like healthcare and energy, integrating cutting-edge technologies.
Forrester: Agentic AI poised to revolutionise enterprise operations
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digital transformation
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cx
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martech
Forrester's latest report reveals that agentic AI is revolutionising businesses, offering unmatched efficiency and innovation for early adopters.
NVIDIA unveils AI Data Platform with leading storage firms
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storage
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network infrastructure
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pure storage
NVIDIA has launched an AI Data Platform to enable enterprise storage providers, promising enhanced AI reasoning workloads via accelerated hardware and software solutions.
NVIDIA Omniverse boosts industrial digitalisation with AI
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virtualisation
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hyperscale
NVIDIA has partnered with major industrial firms like Siemens and SAP to integrate its Omniverse platform, boosting digitalisation via physical AI innovations.
NVIDIA unveils Llama Nemotron AI models for enterprises
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data science
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ai
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agentic ai
NVIDIA has unveiled its open Llama Nemotron family of AI models, optimised for advanced decision-making and collaboration, enhancing operational efficiency for enterprises.
Taboola extends decade-long ad partnership with Microsoft
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martech
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microsoft
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samsung
Taboola celebrates a decade-long advertising partnership with Microsoft, now expanding to include Outlook and Microsoft 365, enhancing advertisers' reach.
Adobe & AWS join forces to enhance digital marketing
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hyperscale
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cx
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martech
Adobe has announced a significant partnership with Amazon Web Services, aiming to enhance marketing and creative capabilities for businesses through advanced cloud integrations.
Publicis & Adobe expand partnership with AI integration
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digital transformation
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cx
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martech
Publicis Groupe and Adobe have expanded their partnership to integrate Adobe Firefly generative AI into Publicis' CoreAI platform, enhancing content production.
Adobe unveils new Firefly tools for personalised content
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martech
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genai
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Adobe has launched advanced features in its Firefly Services, enhancing marketers' capabilities to produce personalised content rapidly across digital platforms.
Adobe & Microsoft integrate AI agents for marketers
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martech
Adobe has launched a private preview of its Marketing Agent, collaborating with Microsoft to integrate AI in Microsoft 365 Copilot applications, enhancing marketers' productivity.